FAQ : Simply Saffron

Simply Saffron

We get asked a lot of questions about Simply Saffron, as the product is so new and different to what people are used to. We have provided a set of answers below that we hope will answer any immediate questions you may have. You can of course always contact us if you need to know more

How does Simply Saffron compare to traditional saffron strands or powder?

We have set out to improve on a traditional, natural product. Using the best grade saffron, we have encapsulated the natural goodness in a 100% natural gel meaning that you get the best when adding to your recipes. The fact that the product is instant, we also think is a big plus, as using saffron strands can be time consuming and you have to be careful not to overdose

We have listed some of the benefits of Simply Saffron on the Simply Saffron micro site, that you can access here www.simply-saffron.com.

How much should I use?

We recommend that to start with you use a sachet for a meal of 4-6 people, if for example, you are making Saffron rice. If you are using our pots, then try a teaspoon of the gel for 4 people, 2 teaspoons for 6 people, to begin with. You will see the instant colour being released. A little bit of cooking and stirring will be required to release the full flavour of the saffron, so expect a bit of trial and error to begin with as you really start to understand the product

We have also posted a number of short films on our site and Youtube, so that you can see examples of how to use the product in different recipes

Buying saffron strands can be a bit of a lottery when it comes to quality. What type of saffron do you use?

We aim to produce the best quality product possible, and as such, we use the best Mancha grade saffron available. You can view a sample specification (it's a bit technical) on the Simply Saffron micro site, so you can see the quality of the saffron that we are using

Where can I buy it?

You can buy Simply Saffron and other Virtu products on this site at the Virtu store. You can also buy the product on a number of other sites, such as Amazon. We offer many payment options, Paypal, Amazon Payments or Stripe (which means you can pay with your credit card). If you order via Amazon (UK), we also use them to fulfill all those orders, so you can rest assured that the product will be delivered using one of the best logistics services available

Can I return it if I am not satisfied?

Yes. See the section on Returns, at the beginning of this page

Any further questions?

Please write to us at sales@ethicalblends.co.uk and we'll be in touch